Two new professional poker players, Marc-Andre “FrenchDawg” Ladouceur and Alex “Kanu7” Millar, have joined PokerStars Team Online Pro. Their entry marks the beginning of a special PokerStars.com promotion called Team Online Week, in which the team has a very important role to play.

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By launching the Team Online Week promotion, PokerStars.com intends to exploit to the fullest the marketing value of the members of its Team Online Pro.

Alex Millar, a professional poker player who hails from Britain, is widely acclaimed as a powerful high-stakes player of heads-up poker matches. Marc-Andre Ladouceur, who has been a Supernova Elite at PokerStars.com from 2010, is an exceptionally talented cash game player. Having run deep into a couple of WSOP Main Events in the past, he has captured plenty of time on television.

PokerStars Team Online Week promotion will begin with an event called Zoom Challenge, in which members of Team Online Pro will take part in Zoom Poker cash games at stakes as low as $0.02/$0.04. PokerStars.com customers will be challenged to defeat the pros throughout this week and make a profit. If they succeed in doing so, they will receive a bonus equal to x10 the profit generated.

The promotion also includes a video contest, in which players are required to post a video based on their poker tales. The best video will get a free PokerStars Caribbean Adventure (PAC) prize package worth $15k. Interested players can prepare their videos, upload them on YouTube, and send an email with the link to vipclub@pokerstars.com. The members of Team Online Pro will also view the videos and include prizes of $500 for each video that they personally like.

On November 3, PokerStars.com will run a $25k freeroll. In order to qualify for this freeroll, players need to make a deposit before the freeroll begins. Besides, players can win free coaching sessions given by the members of Team Online Pro by simply visiting the PokerStars Poker School and viewing the videos uploaded there.

PokerStars has also invited each of its Supernova Elite and Supernova players to apply for membership to Team Online Pro. The online poker room has also surveyed a number of players to find out their opinion of Team Online Pros and if they are satisfied with the way the Team Online Pros interact with them.

PokerStars.com appears to have done everything in its power to exploit the marketing value of its sponsored professional poker players.

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