Most poker analysts predict that the next poker boom will be in Asia and a lot of them tend to think that China will lead the pack. However, the poker market in India is growing at a rapid pace even though poker is still illegal in most Indian states.
In the last 24 months, there has been an increase in the number of international and domestic operators who have entered the market and are preparing for a poker explosion across India.
Merger Between PokerHigh And Hippo52
Now a new and enhanced poker portal is emerging in India – thanks to a merger between Hippo52.com and PokerHigh. The Hippo52.com poker room is operated by Ultimate Gaming Technologies Pvt.Ltd while Quatumskill Gaming and Tech Pvt. Ltd run PokerHigh. The two companies decided it was in there best interests to merger to establish a stronger footing in the competitive online poker market.
Hippo52.com announced the merger as it posted a message on its website saying Hippo52’s player balances have now been transferred to their accounts in PokerHigh. The complete details of the merger are yet to be revealed but it’s understood the arrangement is focused on also launching live tournament events in and outside of India.
Exciting Partnership
PokerHigh founder and Managing Director Mithun Rebello believes the industry will eventually move towards consolidation in the years ahead and they are leading from the front by taking the first step. Rebello said working as one unit with Hippo52 will strengthen their position in the market and will improve their offline poker expertise.
For Hippo52 founder Sumit Khurana, merging with PokerHigh is a great opportunity to offer better experiences to their combined customers. Khurana said they are thrilled to work with one of India’s most fun brands and they hope to see recreational players taking part in the new tournaments and events that they plan to host.
Khurana is a banker by profession with vast experience in the corporate banking world. He has worked for some of the top banks in the country including HDFC, ABN Amro and Standard Chartered Bank. He will play a main role in PokerHigh’s offline marketing strategy and will lead the portal’s offline events division.
Commenting on the merger, Khurana said they have been monitoring the growth of online poker in India over the years and their decision to combine forces with PokerHigh will enable them to embark on a journey towards making poker a mainstream game in India. The new company will hold special events at exotic destinations around the world, combining poker with other experiences that are one-of-a-kind.
Past Collaborations Successful
The merger does not come as a major surprise as both Hippo52 and PokerHigh have worked together in previous events. Recently, both companies were behind a cash game trip to Colombo. They also collaborated in a skill gaming event in Delhi organized by Brainduel Games.
PokerHigh has been granted a license by the Nagaland government to operate online skill games and has enlisted Bollywood star Arjun Rampal to serve as their brand ambassador. Its operations, including its financial and technological aspects, are monitored and regulated under the Nagaland Prohibition of Gambling and Promotion and Regulation of Online Games of Skill Act.
Hippo52.com Not A Big Player
Hippo52.com is an online poker website that caters to the new players who want to see what the game of poker is all about. The site’s main goal is to assist amateur players in improving their skills through tutorials and complete guidelines. The website has a simple, user-friendly interface offering a wide variety of games players can practice at before joining higher-level real money cash games and tournaments.
Hippo52 does not have a strong presence in the Indian market and has less than 2,000 customers. The merger with PokerHigh will provide Hippo52 with a number of benefits that will help both the company and their players.
PokerHigh Welcomes New Players With Great Bonuses
PokerHigh has been providing a 24×7 seamless online poker experience for a few years now and the company is keen on raising their poker game. The online portal offers useful online guides for beginners so they could polish their skills, and a gaming engine that keeps being updated.
The company ensures a safe and fair experience for all players, adopting top-of-the-line gaming technology duly certified by international online gaming testing lab iTech Labs in Australia. PokerHigh offers a 50% bonus for new registrants, with lots of daily freeroll tournaments. It also rewards its loyal members through the Mile High Club program, giving away exclusive promotions.

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