Last year appears to have ended on a high note for Party Poker and its parent company, PartyGaming.  The publically traded online gaming corporation (PRTY on the London Stock Exchange) recently released its 4th quarter results from 2009 as well as some preliminary numbers from the year-long performance of the company.  PartyGaming saw improvements over Q3 results and 2008 performance, thanks to a strong showing by its casino and sports betting ventures, and even the struggling Party Poker saw its numbers on an uptick for once.
The official trading report from PartyGaming states that the company netted $132.2 million during the last three months of the year.  This number represents a 17% jump from Q3 revenue and a 31% increase over 2008 performance.  Average daily revenue also saw a 31% jump over last year and the number of new real-money sign-ups increased substantially over last year.  There were increases from ’08 numbers across the board, but the company saw the least amount of growth in the daily yield per player, an area the company has struggled with over the past year.
The company saw the strongest performance come from its casino venture, which is typical for PartyGaming.  The online casino made up for $57.6 million of their Q4 revenue and had exceptional performance in terms of total revenue and yield-per-player, but did see a drop in the number of unique active players.  Nonetheless, revenue was up 17% over Q3 and 44% over last year.
Party Poker netted $49.1 million for the company in late 2009 and that is not including any revenue stemming from the newly-acquired World Poker Tour Enterprises (WPTE).  Numbers were up across the board from Q3, but still down from the poker room’s 2008 performance, which brought in $55.1 million during the same period.  The site is still a long ways away from its pre-Unlawful Internet Gambling Enforcement Act (UIGEA) glory, but the company has high hopes for the next couple of years, as indicated by the following statement in its trading report:
“With the introduction of ring game poker, casino and bingo anticipated in Italy in the first half of 2010, the opening of the French market later this year and Denmark in 2011, we believe the outlook remains positive.  Whilst the regulatory picture in some countries remains uncertain, the momentum towards creating commercially viable and regulated markets is strong.”
PartyGaming had previously announced that the Q4 numbers were ahead of expectations for the period and, so far, the company’s 2010 performance is on track with expectations.  The company still remains focused on business-to-business deals like its recent agreements with Danish site Danske Spill and spread trading company Intertrader.  Rumors are still flying that the company will merge with another major force in the European online gaming market sooner rather than later, but there has still been no official announcement that anything like that is on the horizon.

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